The deal attracted a lot of interest on the basis that this is the first business owned by the Sampoerna family to be listed since it sold its entire stake in clove cigarette manufacturer PT HM Sampoerna to Philip Morris two years ago. It is also the first Indonesian IPO to be marketed to international investors this year following only three deals last year.
According to sources, international investors are expected to end up with about 80% of the institutional tranche,...
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