Goldman Sachs Asset Management launched a suite of global sector funds last month, and as part of the global roll-out, brought London-based Susan Noble, head of global equity product management, to Asia to tell clients about it. Her stops included Taiwan and Hong Kong, while a colleague visited Tokyo and Singapore. Noble met with retail, private and institutional clients. To date, sector investing has been a retail phenomenon. But she found Asian institutions have accepted the philosophy behind sector themes. Their questions, she says, no longer concern the nature of sector investment, rather they are keen to know the practical side of implementing a sector-based strategy.