Citi’s Stephen Bird to run consumer banking

Citigroup’s head of Asia Pacific is moving to New York to lead consumer banking globally according to an internal memo.

Citigroup’s head of Asia Pacific Stephen Bird is moving to New York to be head of the US bank consumer globally, according to an internal memo, after he helped the New York-headquartered bank capture revenues from the increasingly affluent Asian consumer.

The move partly reflects the fact that Citi’s consumer business has developed an Asian focus, with 12 out of the bank’s 24 of its consumer markets located in the region. 

The Scotsman will be replacing Manuel Medina-Mora who will be retiring from the position in a few weeks. Bird will be based in New York.

Francisco Aristeguieta, currently CEO of Latin America,...

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