China's film industry takes top billing

Chinese conglomerates are spending billions on Hollywood know-how as China’s film market grows into a world leader.

When Cai Gongming was looking to change gears in 2013 after more than a decade as a senior executive in China’s auto industry, one burgeoning sector caught his eye film.

“Development speed is everything for an industry. I enjoy working in one with a high growth rate. It’s full of opportunities and potential,” Cai, the former vice-president of Mercedes-Benz China, told FinanceAsia. “China’s cultural industries, such as film, are growing rapidly.” 

The auto sector veteran co-founded Road Pictures in 2014 and has since been luring talent from Hollywood and beyond. The Los Angeles-based studio, which has offices in Beijing, Shanghai and Hong...

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