Tokyo’s Olympic win a sign of the times

The decision to award the 2020 Summer Games to Tokyo reflects a new zeitgeist about emerging markets.
Upcoming events in emerging markets are making people nervous, as exemplified by the unexpected protests in Brazil this year.
Upcoming events in emerging markets are making people nervous, as exemplified by the unexpected protests in Brazil this year.

This weekend, the International Olympic Committee handed Tokyo the 2020 summer games. Despite qualms over the mishandling of the Fukushima nuclear power plant, Japan was seen as a safe and reliable choice. It has a track record, with two winter Olympics and co-organisation of a FIFA World Cup under its belt.

This is the first big sporting event to return to developed countries in some time. Although last summer London held a terrific summer Olympic games, a decision that was announced at the conclusion of the 2008 Beijing games, the next three events are in emerging markets winter games in Sochi and Pyeongchang, and summer games in Rio de Janeiro.

The FIFA World...

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