Being contrarian

BNP Paribas International Private Bank independent consultant discusses why homo economicus is as elusive as the Loch Ness monster.

Have you heard of Homo Economicus, the star of classical finance theory and its Efficient Market Hypothesis? He is the man who, in the blink of an eye, is able to process huge amounts of data, draw rational conclusions, and can act without any emotion-24 hours a day, 7 days a week. Homo Economicus has an Oscar-winning role in the aforementioned theories, for their mantra is that all investors should, as a group, act the same way he does.

Sign In to Your Account To Access Exclusive FinanceAsia Content!

Please sign in to your subscription to unlock full access to our premium FA resources.

Free Registration & 7-Day Trial
Register now to enjoy a 7-day free trial - no registration fees required. Click the link to get started.

Note: This free trial is a one-time offer.

Questions?
If you have any enquiries or would like a quote for a team or company licence, please contact us at [email protected]. Our subscription team will be happy to assist you.

Share our publication on social media
Share our publication on social media