This is no pulp fiction

Craig Barker, chief executive of Shanghai-based Sateri International, discusses plans to create the worldÆs largest cellulose pulp and viscose fibre producer.

Before we start, can you quickly explain what cellulose pulp and viscose fibre are

Cellulose is natural, renewable and totally bio-degradable. It provides unique features such as tensile strength for heat resistance and viscosity for thickeners, UV stabilizers and filterability. It has many end uses. At higher temperatures itÆs stronger than oil-based fibbers like polyester. As such itÆs ideally suited for products like the reinforcing fabric for high speed tyres. It is also widely used as the raw material for...

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