Meet a global head of social responsibility

John Luff is UK-based telco, BT''s head of global corporate social responsibility. Does your company need one too?

What exactly does your job entail

Luff I took over this job a year ago. Before that I spent 15 years looking after BT's brand through promotion, advertising and events. So it feels to me that what this current job is about is sustainable marketing.

Corporate social responsibility is a horrible label, but I am stuck with it - actually it makes me feel like a vicar. But it has become the label. Essentially it...

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  • 2nd Compliance Summit Southeast Asia

    17 August 2017  |  Singapore
    The 2017 Compliance Summit Southeast Asia will take an in-depth look at the key compliance considerations today with a focus on regulation and new ...