A week in tech

A round-up of all the latest tech news from the region.

Japan

Internet

- Market research firm Code Com Inc. has developed a system that measures the effectiveness of advertising by using two-dimensional bar codes printed on ads to encourage consumers to visit related web sites. When consumers use their camera-equipped cellular phones to capture bar code images, a simple operation connects them to advertisers' sites via Code Com's server. Novelty gifts are used to spur consumers to use the bar codes to...

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